XP-PEN, the well-known pen tablet and pen display provider, is working on its rebranding with Siegel+Gale, the leading brand strategy, design and experience consultancy, in April 2021. Siegel+Gale is part of the NYSE-listed Omnicom Group, the world's largest integrated communications group. It employs more than 75,000 people worldwide and serves 5,000+ brands in more than 100 countries and regions, its agencies have long been recognized as some of the world's most creative advertising and branding agencies. With more than 50 years of experience, Siegel+Gale, as a leading brand consultancy under Omnicom, has helped many world-renowned brands in consumer electronics, internet, and technology industries. Their clients include Google, Adobe, Microsoft, AMD, HP, SAP and more. The cooperation for XP-PEN brand's rebranding between XP-PEN and Siegel+Gale aims to develop an aspirational brand in the global pen tablet and pen display industry.
XP-PEN, through its collaboration with Siegel+Gale, the global leading brand consultancy, will deliver a new image to its consumers with its series of products and services, embodying its brand belief 'Dream · Brave · True', to be an aspirational brand in the pen tablet and pen display industry.