Brand Development

2022

• Rebranded itself by introducing the new tagline "Dream Brave True" and brand-new logo, IP image, etc.

• The Deco LW drawing tablet won the 2022 Red Dot Design Award from Germany.

• Debuted on Nasdaq screen in Times Square.

• Joined world-renowned exhibitions like Anime Expo, GITEX GLOBAL, MCM Comic Con, Bett UK, Eletrolar Show, Comiket 101 (Winter 2022).

2021

• Developed the X3 smart chip and released the new-gen Artist 12 (2nd Gen) drawing display and Deco L&LW drawing tablet, stepping into the new digital drawing era.

• Entered and expanded the Chinese market progressively.

• Launched the Art Star, a global CG innovation and development cultivation project, with Adobe Authorized Training Centre and multiple world-renowned CG organizations and academies, aiming to support art lovers, artists, and studios to realize their dreams with funds and devices.

2020

• XPPen products and digital solutions were widely applied to online education and remote work, helping people work and study effectively during the COVID-19 crisis.

• The Innovator 16 drawing display and the Artist Pro 16TP drawing display won the 2020 Contemporary Good Design Award.

2019

• Joined the HANVON UGEE group and stepped up on a brand-new stage with the integration of technology advantages.

• Released the Artist 15.6 Pro drawing display, featuring an innovative Red Dial interface. Expanded the Artist Pro Series with a few more "Red Dial" follow-ups.

• The Deco Pro drawing display won the 2019 Red Dot Design Award from Germany.

• Joined world-renowned anime expos like Supanova Comic Con、MCM LONDON COMIC CON、Anime Central. Made appearance in international consumer electronics shows like IFA, GITEX and consolidate its place in the industry.

2018

• Released the Deco Series drawing tablet which gained the unanimous recognition of the market and industry peers thanks to exceptional performance and chic design.

• The Deco Pro Series drawing tablet won the 2018 Good Design from Japan.

• Joined famous exhibitions like the 27th Anime Expo (America), the OZ Comic Con (Australia), and the CTN Expo (Burbank), leading the new trend of digital drawing.

• Set up a brand experience center respectively in India, Thailand, and South Korea to provide premium service and experience for artists worldwide.

• XPPen products were well received by overseas users and won the "Bestseller" from Amazon.

2017

• Released the Artist 16 drawing display which gained great popularity among young artists thanks to its high cost-effectiveness.

• Launched the XPPen twitch live streaming platform where professional 2D illustrators and 3D designers can conduct teaching and guidance for illustration design and 3D modeling.

• Released the Star 06, a battery-free wireless drawing tablet.

• Launched the global online store to provide premium products and better services for global creators.

2016

• Steadily expanded the online and offline business from Europe, America, Asia, and the Pacific region to South Africa, and South America.

• Joined world-famous Comic Cons like IFA, GITEX, CES (Asia), Anime Expo, Comic Con. Gained popularity among anime lovers and young artists globally.

2015

• Set up the brand company in California, America, and built the international marketing team for global marketing.

• Made a new breakthrough in battery-free technology, broadly applied to XPPen drawing displays and tablets. Released the Artist series (drawing displays) and the Star series (drawing tablets).

• Opened the official stores on leading e-commerce platforms like Amazon, eBay, Aliexpress, Lazada, etc.

• Established a company and a factory in Shenzhen, China. And soon expanded the business to 43 countries in Europe with manufacturing advantages.

2014

• Entered the North American market by virtue of the leading digital handwriting technology, setting a solid foundation for globalization.

2013

• Introduced the battery-free technology that was applied to XPPen styluses, in line with high-demanding users' needs.

2010

• Made a technology breakthrough in pressure level by releasing the P850 drawing tablet, one of the earliest 2048-pressure-level applied products in the industry.

2008

• Established a branch company in Taiwan, China, to further develop digital technology, upgrade products, and expand the market from Japan to Taiwan and Southeast Asia.

2005

• Established XPPen in Tokyo, Japan, a paradise for anime lovers.

• Released its first drawing tablet, 5540A, of 512 pressure levels.

• Released the 5560B drawing tablet, with upgraded pressure levels of 1024.